You need to know how many visitor are arriving on your site, where they're coming from, what pages they're viewing and more. You need this for a host of reasons including:
- You need to ensure that you can see if web traffic on your site is increasing or decreasing
- You need to know what pages and services your visitors were interested in
- You need to know where your new visitors came from e.g. Other websites, Google Adwords or simply using your full website address
- You need to what website pages are not being visited and why
- Are your website visitors viewing your site on a pc or a mobile phone - and if it's a mobile phone can they easily move around your site and get what they want
- And we can help you to easily access that information.
Your Business Needs Detailed Website Statistics Information
Google Analytics is managed by Google and it presents detailed statistics for you about the visitors on your website. It's free in that Google don't charge, but it still needs to be installed into your website. The product is aimed at business owners and it will give you huge visibility of who is on your website and what they're doing.
It is a hugely popular and dependable web statistics package. When Google Analytics is combined with Google AdWords advertising you can review online advertising campaigns in huge detail. You will also have the facility to track landing page quality and conversions e.g. getting a customer to buy from you, go to a particular page or contact you.
With Web Stats You Can See How Long Website Visitors Were On Your Site & What Pages They Visited
It's also a great way to see which adwords adverts are performing and which are not. Also, you can see the average web visitors time spent on your website - this can indicate whether they are engaged with your website content, and you can see what country those visitors are from too, and how they arrived on your website.
Google Analytics is a clever tool and it presents overview information if you just want a general idea of how your website is doing ... and you can get more information on any of the web statistics parameters by clicking further into the google analytics system.
Google Analytics is a very useful product and well worth spending the time to get familiar with. You can find out an awful lot about your website by using it, and by fixing things that appear strange you're improving the website experience for your web visitors and that will increase turnover.
Give Us A Call In Dublin With Your Website Statistics Questions And We'll Answer Them All
If you want more information about having website statistics for your website give us a call on 01-6216866 or email us at info@myit.ie and we'd be glad to answer your questions.
